From Saul Hansell at the NYT:
Google acknowledges that it is now testing ways to use some of the data it has been gathering to better aim search ads at Web surfers, although it won’t say how.
Hansell continues (bold mine):
This is important because it marks the first time Google is using the store of data it [...]
A few links for Wednesday morning:
The New York Times reports on Google’s new Ad Planner, a streamlined analytics client for ad buyers. TechCrunch’s Erick Schonfeld and SearchEngineWatch ask if Google Toolbar data is being used in these new aggregate data. I’m not sure why this is surprising or noteworthy – one would have [...]
This was big news Friday, but I’m still processing the fact Joshua Schacter has left Yahoo, and del.icio.us. I’ve never met Schacter, but I’ve been a fan of his work for a long time. Memepool distracted me endlessly when I was working for TMF during the first dot com, and Del.icio.us has profoundly [...]
In the post Obama and the Internet, I discussed the power of Obama’s brand. Via techPresident, an essay by academic and critic Douglas Rushkoff exploring participatory politics and Obama’s powerful brand.
Brands were invented primarily to replace local commerce and social activity with mass produced goods and corporate-provided services. Brand mythologies alienate people from one [...]
Commenting on a few items that have caught my attention:
The last few emails I’ve received from Barack Obama have been accompanied by a short video. In the videos, Obama appears in front of a dark backdrop, with a tight camera shot – just like Ze, without all the cuts. These videos evoke a [...]
Today, the NY Times remembers Paul Otlet, someone we’ve never forgotten in schools of information and library science. Otlet, an information visionary, sketched out systems for search and interconnection of indexed data. Comparisons are made to Vannevar Bush’s Memex, with particular similarities between Otlet’s links and Bush’s trails.
If you’re interested in these systems, [...]
This morning, Pew released summary findings from their ongoing study of the Internet and the 2008 election. Alan Rosenblatt’s written them up for techPresident. In the context of Obama’s recent victory in the 2008 primary, I thought I might revisit some of my previous thinking on Obama and the internet.
There seems to be [...]
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